In 2008, Spectrum leadership observed that the discussion around health care and potential reform efforts was not fully informed in one important aspect. While much had been written and talked about access, insurance, quality and effectiveness, there was no data or information from the American public about what they value when they face spending their own dollars on health care products and services.
Working with Russell Research, Inc. of New York, NY, Spectrum designed a national online survey to ask Americans what they value when it comes to these products and services. The Spectrum Health Value Study was created. Each quarter, data from 1,000 new respondents is added allowing for finer analyses and eventually for trend studies. The results will also be compiled to form an increasingly robust and informed answer to the question of what the American people value in health services and products, as well as offer a look at how the value changes during these uncertain economic times.
More information on study methodology can be found in the methodology section of this site.